Higher standards for a
healthier future
Empowering
consumers
to
make
healthier,
informed
choices
*
Empowering consumers to make healthier, informed choices *
Who we are
At the Good Food Collective, we believe everyone deserves access to nourishing, wholesome food. We are a nonprofit coalition of food brands, experts, and organizations united in our mission of driving forward transparency and higher standards in the food industry, while empowering consumers to make more informed, healthier food purchases.
Through our collective efforts, we aim to rebuild consumer trust and work for a healthier, more sustainable future for generations to come.
What will the GFC do?
We will empower consumers with best in class education resources.
We will drive forward higher standards and transparency in food manufacturing, labeling and marketing.
We will work to increase accessibility of healthy packaged foods.
We are committed to:
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Always supporting:
- Being transparent about ingredients in products
- Using truthful messaging and imagery
- Making it easy to understand what is in and not in products
- Empowering consumers with knowledge to make healthy choices
- Food companies who commit to real food always being the primary ingredient
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Never supporting:
- Using deceptive imagery on packaging
- Cleanwashing, greenwashing or use of misleading messaging on packaging or in advertising
- Limiting information helpful to consumers decision making
- Intentionally marketing unhealthy products to children
- Use of artificial and synthetic additives or ingredients such as dyes or flavors
Our Supporters
“
We all deserve to have a chance to eat better than the options we had growing up. And the food industry should be working to help, not hinder.
Daniel Goetz Founder/CEO at GoodPop
I started Evergreen because I believe our kids deserve better food. It’s an honor to be a Founding Supporter of the Good Food Collective, alongside brands that are working tirelessly to deliver higher-quality food and greater transparency to families nationwide. Together, I believe we can use our voices to create lasting change in our food system.
Emily Groden Founder/CEO at Evergreen
Learn more about our mission!
Together, we can drive positive change in the food industry. If you are interested in joining the Good Food Collective, we would love to hear from you!
Please fill out the form below and we will be in touch! THANK YOU for your interest!